Completed contact information ensures smoother conversations in the future.
When threads are started with a customer (especially a customer texting you for the first time), certain information such as their First Name, Last Name, or Company they work for is missing from their contact card. Ensuring this missing contact information doesn't go unnoticed is one of the ways Prokeep helps you enrich your contact data for future use amongst your team.
While contact information can be updated at any time, prompting users to add information upon closing a thread puts this effort at the forefront for better actioning overall.
Upon closing a thread with your customer, if this valuable information is missing, that can be added in a few quick steps: 
More information about adding a contact from a thread can be found here.